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Capsule Coffee Machine Designed for illy.
This is a capsule coffee machine designed for the Italian coffee brand "illy". Focusing on the U.S. market, this design approach solves the customers' needs for both home-base coffee and on-the-go solution.
Design Goal
To help illy design a capsule coffee machine in order to hit the market trends and open the U.S. market.
PROBLEM
Commuters with a high-paced morning schedule often lack time to prepare the coffee they want and keep it tasting its best for the entire morning.
SOLUTION
On-the-go Solution + Premium Home Experience
Easiest control, ultimate enjoyment
One-touch Solution
Effortlessly put one capsule in the holder and schedule anytime you would like to get the hot coffee.
Easiest control, ultimate enjoyment
Simple & Clean
A simple waste disposal system eliminates the hassle of dirt and capsule waste.
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